I cleaned out my wardrobe
This is Vains. Overwhelmed with all the choices she has, she just tries to buy as much as she can. She clearly does not want to belong to some kind of brand mania, but thinks it’s okay to show off the brand you are wearing as long as it is a sports brand. Her skin is made from 60% plastic based fibres; this quantity has doubled since the year 2000.
However, she has trouble with transparency. Where is she from? Who made her? It doesn’t really matter. Vains can be seen in almost every part of the world, mostly in Europe, North America, Middle America and Asia.
This is North. Expecting frosty temperatures and comments from his friends, North likes to wear down jackets shielding him against all external threats. Although down is a natural product and kind of environmental-friendly, its production to a large extent is far from animal-friendly. Instead, even big eco brands who claim to have an eye on production, had to admit that they get their material from farms where live pluck is common. His fluffy coolness and often colourful plumage makes him an impressive sight though.
Major populations of Norths are found in the temperate zone mainly in Europe, North America, and Middle America. Because North is so well prepared for weather conditions that are no longer likely to happen in his habitat, scientists are eager to find out how (or if) he will be able to adapt.
This is Blue. He can endure hot and cold temperatures and can take hard work but also start-up life. The good thing is Blue is usually very long lasting. The bad thing is this species uses a lot of water and toxic chemicals when (re-)producing, resulting in billions of gallons of wastewater that contaminates rivers and lakes.
Blue may not be the most elegant species of all but is fascinating due to the many different characteristics and looks he can have. With his great adaptability he was able to spread from Middle America to the whole world. Statistically, every human will wear at least one pair of blue jeans in their lifetime.
This is Neon. Although her natural habitat is water, she is not good for this element and environment in general. Based on crude oil, her splashy outer appearance covers up a dark secret: her high carbon footprint – or should we say ‘tan line’. Every summer, this creature needs a change and takes on new colours and patterns. In the process the just one-year-old swimwear is left behind.
Shockingly, Neons are classified as a non-degradable species, so it takes ages until the abandoned parts vanish. All in all, a Neon’s life cycle starts with a very cheap production and basically never ends.